Free pilot · No card required · One review at a time
First Friction

Landing-page reviews for independent software businesses

Find where
your page
loses people.

A focused review of one page, with a clear order of fixes and copy you can actually use.

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Opens your email app · One public page · No card or subscription

Read the sample first

A sample, not a customer case study

Specific observations.
Usable next steps.

This fictional example shows the difference between spotting a problem and explaining how to address it.

Fix 1

Say who it is for.

“Do more with less” could describe almost any product.

Change: Name the buyer and the job they want done in the first sentence.

Fix 2

Make the next step concrete.

“Get started” leaves the commitment unclear.

Change: Describe what opens next, and disclose any payment or signup requirement.

Fix 3

Show proof beside the promise.

A claim about saving time has no supporting example.

Change: Show an actual workflow or a verified result. Remove claims you cannot support.

Download the full sample review

One page.
A practical fix list.

For an English-language software landing page with a real product behind it. Best when you can edit your copy or work with a developer.

  • A desktop and mobile review of one public page
  • Up to five findings, prioritized by likely impact and effort
  • Annotated evidence for each confirmed issue
  • A rewritten headline, supporting text, and main call to action
  • One round of clarification within seven days

This is an AI-assisted page review. Recommendations are hypotheses to test. Implementation, legal certification, and guaranteed sales increases are outside the scope.